Strategy

I’ve shaped editorial voice and brand standards, ghostwritten newsletters and keynotes, and built communities. At Ginny Clarke, I grew The Heart of the Matter to over 25,000 engaged subscribers.

Ginny Clarke

Ginny Clarke

Content & Community Strategist

I ghostwrote The Heart of the Matter from its launch, growing Ginny’s newsletter audience to over 25,000 engaged subscribers. Here are a few pieces that show how we worked together, beginning with immersion in her prior speeches and teaching frameworks, then brainstorming, interviewing, and drafting until I developed writing that felt true to her voice.

Writing Samples